At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream publications, the album has received an average score of 79, based on 17 reviews. "Awaken My Love!" received generally positive reviews from critics. "Me and Your Mama" was released as the album's lead single on Beats1 radio and the iTunes Store on November 10, 2016, while "Redbone" was released a week later, premiering on Annie Mac's Hottest Record on BBC Radio 1. He performed twelve songs during the concert with minimal rapping, mainly featuring a funk/jazz vibe.Īfter the album was released, Glover updated his Pharos app so users could watch the performance of his first lead single "Me and Your Mama" at Joshua Tree through a virtual reality lens on the phone. Glover wore glow-in-the-dark paint on his braids and a pink and yellow skirt, with his bandmates wearing similar attire. From September 3 to 5, nearly three months before the release of his album, Glover held three concert performances at Joshua Tree Hill to debut the album. The concert festival was to debut the album and give the audience the "full-album experience". The app then showed the dates of his upcoming performances at Joshua Tree Hill, where the user could also purchase tickets. The app then had the user crash down into space, placing them on a map that was located on Joshua Tree, California. The app itself placed the user in outer space looking at a small blue planet while a clock counted down to zero. On June 17, 2016, after a hiatus from social media, Glover tweeted "pharos.earth", which was a link to download his new app. The album was produced by Glover and his longtime collaborator, Ludwig Göransson. Consisting of tracks sung rather than rapped, its fusion of psychedelic soul, funk and R&B influences was considered a bold departure from the predominately hip hop style of his prior work. The album's release was preceded by two lead singles, "Me and Your Mama" and "Redbone". It was released on December 2, 2016, by Glassnote Records. "Awaken, My Love!" is the third studio album by American hip hop recording artist Childish Gambino.
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